If you thought Christmas magic only lived in movies, think again. This holiday season, Novotel Toronto Centre is bringing the North Pole to downtown with Tinseltown: An Immersive Holiday Pop-Up Bar—an over-the-top, heartwarming, mischievous, and hilariously festive theatrical experience starring none other than the Grinch and his spirited elf sidekick.

Whether you’ve been naughty or nice, this holiday takeover is the perfect way to kick off the season with lights, laughter, and a whole lot of Christmas cheer.

What Is Tinseltown?

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Tinseltown is a theatrical pop-up experience created in collaboration with Fabulist Theatre—think immersive performances, cheeky humor, festive dining, and interactive moments woven together into a playful Christmas narrative.

Inspired by timeless holiday classics, the event transforms Novotel’s space into a whimsical winter world where every corner sparkles and surprises pop up when you least expect them.

But the real star? The Grinch, who will absolutely try to steal your evening (and maybe a present or two). Luckily, his trusty elf companion is on a mission to keep the Christmas spirit alive.

What to Expect at Tinseltown

Your ticket isn’t just admission—it’s a doorway to a full holiday experience. Here’s what’s waiting inside:

A Festive Welcome Drink

From the moment you walk in, you’re handed a holiday cocktail to set the tone for the night—a little sweet, a little mischievous, and perfectly merry.

Holiday-Themed Dining

Expect a menu full of cozy, festive flavours that feel like Christmas morning on a plate. From comforting classics to holiday-inspired bites, the dishes are designed to delight every seasonal craving.
(Check the full menu on the Novotel Toronto Centre website.)

Signature Cocktails & Mocktails

Order a Yuletide Velvet, a Frosted Fizz, or one of the other specialty sips crafted exclusively for this holiday pop-up. Every drink is Instagram-ready and spirit-lifting.

Live Entertainment & Interactive Fun

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This is where Tinseltown truly shines. Throughout the evening, enjoy:

• theatrical performances

• comedic moments with the Grinch

• heartwarming interactions with the elf

• singalongs

• holiday surprises

• immersive storytelling

Expect fun, laughter, and a few unexpected Grinch-approved antics.

Dress to Impress (or to Express!)

Festive outfits are encouraged—ugly sweaters, Santa hats, glitter, tinsel, or even full Christmas-character costumes. There’s a costume contest, so bring your A-game.

Event Details

Tickets: $25 per person (includes entry and a welcome drink)

Hours:

• Thursday – Saturday: 5:30 PM – 11:00 PM

• Sunday: 3:00 PM – 7:00 PM

Make It a Holiday Staycation at Novotel

Turn your Tinseltown night into a festive downtown Toronto getaway by booking a stay at Novotel Toronto Centre, just steps from the city’s best holiday markets, theatres, and waterfront lights. Cozy rooms, a chic lobby bar, and an unbeatable location make it the perfect home base for a winter escape.

Book your holiday stay at Novotel!